Fair Trade Movement Expands from Kamakura! Social Products Awards 2025 Commendation

On March 26, 2025, the Social Products Awards 2025 commendation ceremony, the 12th of its kind, honoring products and services contributing to the realization of a sustainable society, was held at the Jiji Press Hall in Tokyo. Kamakura Ethical Lab, MiMoto Coffee, Kokubu Metropolitan Area, and Kamakura City were awarded the Grand Prize in the free theme category for their highly evaluated innovation and social contribution.

This award is recorded as a symbolic event where the ethical spirit cultivated in Kamakura spreads beyond the region to the entire society. It is expected to reaffirm the importance of fair trade to society and serve as a significant catalyst for raising interest in ethical consumption. Kamakura Roasted Coffee Fair Trade Kamakura Blend will undoubtedly continue to be loved by many people and contribute to the realization of a sustainable society.